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Why Kate always dresses her children in Spanish brands?


Duchess Kate has an international wardrobe, boasting outfits from a range of high-end designers from all corners of the world.

But when it comes to her own children, Kate tends to turn to Spanish labels.

This is particularly true of her daughter Charlotte. Just hours after she was born, the little Princess left the hospital wrapped up in a cream knitted bonnet from Irulea — a family business based in the Spanish northern city of San Sebastian.

Prince William and Kate’s Spanish nanny, Maria Teresa Turrion Borrallo, gave the bonnet as a gift. Shopkeeper Ayago Villar, who runs the 84-year-old family business with her sister Susana, told HELLO! Online that it was a “pleasant surprise” to see Charlotte wearing their bonnet. “It was made in our shop, it’s all handmade,” said Ayago.

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No doubt Kate’s Spanish nanny Maria has been influential in dressing her young charges. For Charlotte’s first official portrait, the Princess was again dressed head-to-toe in Irulea. Maria had picked out the clothes before Charlotte was born and given them as a present.

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Kate is also a fan of the Spanish brand M&H, which is sold in Valladolid, Madrid and Valencia. She owns at least one pink floral dress from the shop, which Charlotte wore for her official portraits when she was six months old. The Duchess is also a customer of Amaia Kids, a boutique based in London but owned by Spaniard Amaia Arrieta. Prince George has been pictured wearing a blue knitted cardigan by the label.

Explaining Kate’s tendency to shop Spanish, HELLO!’s royal correspondent Emily Nash said: “We’ve seen Kate increasingly opt for Spanish brands in recent years, most notably from Princess Charlotte’s first appearance outside the Lindo Wing. They are fairly traditional pieces, so very appropriate for royal children.”

Susan Kelley, of WhatKateWore.com and WhatKatesKidsWore.com, noted: “I don’t think there was ever any grand plan to patronise Spanish companies. That initial gift from Nanny Borrallo’s family of the little bonnet, booties, sweater, and chemise we saw Charlotte wearing by Spanish heritage brand Irulea probably planted a seed in Kate’s mind about trying a different approach to their wardrobes.”

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Both royal experts agreed that perhaps Kate doesn’t want to trigger the ‘George and Charlotte effect’. Emily said of Spanish brands: “I suspect they are also a hit with the Duchess because they are relatively exclusive and not as easy to copy as, for example, something from a UK high street brand. She’s seen the phenomenal ‘Kate Effect’ caused by her own fashion choices and perhaps, understandably, wants to avoid her children becoming mini fashion influencers at such a young age!”

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“For Charlotte: her dresses are almost always pastel floral prints paired with a solid colour cardigan from Spain’s M&H. She wears ribbed tights or anklets from Amaia Kids; her hair bows come from the same place, the only variation is a change in colour or size of the bow. There is not a constant display of new styles that will have shoppers racing to their keyboards to buy her latest look.”

Of their very traditional look, Emily concluded: “I think George, Charlotte and Louis probably stick to a certain look, i.e. the shorts and knee socks and floral dress and cardigan, for public appearances and official photographs because that’s how royal children have traditionally been dressed, so we occasionally see the same pieces being worn again, which makes complete sense when it comes to kidswear.”

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