Kate Middleton

Duchess Catherine effect: How the future Queen influences the world?


All eyes were on the Duchess of Cambridge this week, as the future Queen consort completed her tour of Denmark.

While exploring the country was fascinating to watch, what really got people talking were the outfits Duchess Kate wore.

As is her trademark, Kate’s knack for high-low style is once again on display. She emerged from a slide at Lego Foundation Play Lab sporting a sharp tailored, red tweed blazer, complete with peaked lapels and shiny golden buttons. She was pictured playing with young children.

Rather than the Chanel one might expect, the power jacket came courtesy of Zara with a reasonable price tag of £59.99. As is the Kate effect, it has already sold out. Kate finished the look with a pair of wide-leg black trousers, a frilled collar blouse by affordable luxury brand ME + EM, and a favourite Aspinal of London ‘Mayfair’ handbag, in mock crocodile leather.

Also read: See the Duchess of Cambridge, Kate’s edgy style before she was a royal.

During the trip, Kate also wore some high street brands – and each time she was pictured wearing something new, it sold out within hours. 

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But the ‘Kate Effect’ is nothing new; it’s been a constant presence since she and Prince William announced their engagement in November 2010, and Newsweek later estimated the frenzy contributes more than £1 billion to the fashion industry each year. 

And it’s not just fashion. As well as wanting to look and dress like the Duchess, people want to live like her.

She upped the bar today for her official welcome with Denmark by Queen Margrethe II and Crown Princess Mary, wearing a sleek, over the knee dress coat in grey, with contrast black lapels and a raised shoulder designed by Catherine Walker and thought to cost around £3,000. It was polished off with Monica Vinader of-the-moment pearls.

Elsewhere on the trip, she got down to business chopping wood in her trusty British Barbour jacket at a forest kindergarten.

Also read: Here’s a sneak peek into Kate Middleton’s healthy lifestyle and daily diet.

According to travel experts, Kate and William spark huge spikes in tourism whenever they visit a new destination. Opodo revealed that, following the Duke and Duchess’s trip to Sydney in 2014, holiday bookings to Australia increased by 45 per cent.

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